introduction – Any type of marketing that can be measured by marketing professionals across the consumer journey uses technological devices to spread marketing messages. Digital marketing is most commonly used to describe advertising campaigns on a computer, phone, tablet, or another electronic device. A few examples of the different formats it can take are our […]

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introduction- Advertising can be used to draw customers to a product or service. The Advertising Association of the UK defines advertising as compensated messages sent with the goal of educating or persuading the recipients. A part of the communication mix, which also includes personal selling, direct marketing, sales promotion, and public relations, is advertising. All […]

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